Report

src

Global Comic Book Market Size, Share & COVID-19 Impact Analysis, By Type (Digital and Non-Digital), By Format (Hard Copy, E-Books, and Audiobook), By Genre (Science-Fiction, Manga, Superhero, Non-Fiction, and Others) and Regional Forecasts, 2022-2028

The global comic book market size was valued at USD 6.9 billion in 2021. The market is projected to grow from USD 6.9 billion in 2021 to USD 12.3 billion by 2028, exhibiting a CAGR of 10.10% during the forecast period.
 
Comic books are specific periodicals that utilize still images, serialized, and brief prose to tell a story. Comic books are designed to be quickly read due to their condensed lengths and emphasis on pictures. The market for comic books has been fueled by important factors like increasing money and interest and ongoing format advancements that have improved the reading experience overall. Additionally, comic books are becoming more and more popular in both developed and developing countries. The majority of Americans read these books every month. The popularity of comic books increased significantly in 2021, with sales increasing by almost 70% compared to the combined sales of 2018 and 2019, according to a report by Comicsbeat. Furthermore, as a significant component of book publishing that librarians and educators now recognize as the common reading for children and young adults, comic books are anticipated to experience an increase in demand.
 
COVID-19 IMPACT

Globally, the comics industry suffered, as expected, from the COVID-19 pandemic. The comic book industry's supply chain deals with several issues: a lack of truck drivers and freight capacity, a labor shortage in warehouses, and sky-high shipping container costs. Independent bookstores closed their doors because they expected the worst. The margins in these stores were already very thin. In the wake of the COVID-19 pandemic, a protracted period of closure has caused consumer preferences to shift toward online shopping and weakened the communities they had worked so hard to create, fueling the market's growth over the forecast period.
 
DRIVING FACTORS

Growing Popularity of Comic Events Will Support Market Development

The growth has significantly influenced the growing acceptance of comics among people in the popularity of comic events like Comic-Con. For instance, according to data from the San Diego Convention Center published in 2021, over 150,000 people attended the New York Comic-Con event, while only about 111,000 people attended the Japan Comiket event. Additionally, as smartphone adoption rises, more people will probably need to buy and read books online, supporting the demand for comic books and magazines. Smartphones are now required technology for both shopping and entertainment. Consumer spending on print and digital comics will probably increase as smartphone adoption rises, which will help the global comics market grow.
 
RESTRAINING FACTORS

Widespread Accessibility of Replacement Products to Stagnate Market Growth

Readers' increasing preference for audiobooks is hampering the market expansion of comic books in the U.S. The lockdown has only enhanced people's need for audiobooks, which have become increasingly popular in recent years. The demand for audiobooks is rising due to accessibility for people with physical disabilities and populations who do not speak English. Unlike fiction and non-fiction books, comic books are not available as audiobooks. This factor is preventing the market from expanding globally. Additionally, fierce competition from unorganized industry participants who offer competitive prices reduces the revenues from key companies' products and slows market expansion. As a result, one important factor preventing the market from growing is the higher price of comics.
 
SEGMENTATION

By Type


Based on type, the comic book market is segmented into digital and non-digital. The non-digital category dominated the market in 2021. Over reading on a screen, reading from the printed word has several compelling advantages. It has a certain durability that the relatively short and easily editable digital text does not. It is easier on the eyes, easier to browse, and comes with a more appealing aesthetic. Besides, the digital category is anticipated to grow significantly over the forecast period. The preference for reading electronic books, books that can be downloaded, and audiobooks eliminate the need to carry physical books around. It's possible to carry the book anywhere with gadgets like Kindles and tablet PCs.
 
By Format

By format, the market is segmented into hard copy, e-books and audiobook. The hard copy category dominated the market in 2021. The most common reading format for adults and kids is still traditional print (hard copy), which is widely accessible, tactile, and reasonably priced. Besides, the e-books category is anticipated to grow significantly over the forecast period. A sharp increase in yearly e-book sales revenues across the globe has been caused by a higher supply and demand for e-book devices and genres, accelerating the market's growth.
 
By Genre

By genre, the market is segmented into science-fiction, manga, superhero, non-fiction and others. The science-fiction category dominated the market in 2021. The market's growth is driven by science fiction comic books, which offer entirely new themes, backgrounds, and experiences from creators with entirely new perspectives. Additionally, the science fiction genre provides sci-fi comics with fresh, ground-breaking, and provocative additions, which is anticipated to accelerate market growth over the forecast period. Besides, the manga category is anticipated to grow significantly over the forecast period. It is anticipated that the growing interest in manga among young people worldwide will propel manga sales in the nation.
 
REGIONAL INSIGHTS

 
Asia Pacific is projected to hold the largest comic book market share over the forecast period. Local publishers dominate the area, and it is predicted that there will be an increase in demand for foreign comic books. However, because so many different languages are spoken in this area, there is a higher demand for books written in regional languages than for books written in English. Due to the widespread use of high-speed Internet in the nations in this region, e-book demand is also rising.
 
On the other hand, the European comic book market is anticipated to grow significantly over the forecast period. The market growth in the area is driven by the rising number of titles published each year, which is supported by the surge in digital publishing in various formats, the digitization of backlists, expanding print-on-demand services, and rising self-publishing titles. Many European nations have seen a gradual rise in e-book and audiobook sales following COVID-19, and in some cases, publishers have chosen only to release particular titles in digital formats.
 
LIST OF KEY COMPANIES PROFILED: KEY INDUSTRY DEVELOPMENTS:
  • July 2022: Marvel released two significant giveaways to commemorate publishing 30,000 comics, including the brand-new Infinity Series Avengers Unlimited on the Marvel Unlimited app and the distribution of 30 free comic books.
  • April 2022: The completion of Warner Bros' merger with Discovery was advantageous to D.C. Comics. They provide various creatives and insights for comic book marketing campaigns and promotions, which in turn helps D.C. Comics grow.
REPORT SCOPE AND SEGMENTATION
 
Attributes Details
Study Period 2016-2028
Base Year 2021
Estimated Year 2022
Forecast Period 2022-2028
Historical Period 2016-2020
Unit Revenue (USD Million) and Volume (Kilo Tons)
Segmentation By Type, By Format, By Genre and By Geography
By Type
  • Digital
  • Non-Digital
By Format
  • Hard Copy
  • E-Books
  • Audiobook
By Genre
  • Science-Fiction
  • Manga
  • Superhero
  • Non-fiction
  • Others
By Region
  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • South-east Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of Middle East and Africa
Chapter No. 1 :    Preface

    1.1.    Report Scope and Description
        1.1.1.    Study Purpose
        1.1.2.    Target Audience
        1.1.3.    USP and Key Products
    1.2.    Key Benefits for Stakeholders
    1.3.    Report Scope

Chapter No. 2 :    Report Summary

    2.1.    Key Findings
        2.1.1.    Top Investment Pockets
        2.1.1.1.    Comic Book  Market Attractiveness Analysis, By Type
        2.1.1.2.    Comic Book  Market Attractiveness Analysis, By Format
        2.1.1.3.    Comic Book  Market Attractiveness Analysis, By Genre
        2.1.1.4.    Comic Book  Market Attractiveness Analysis, By Region
    2.2.    Market Snapshot: Global Comic Book  Market
    2.3.    Global Comic Book  Market, 2022 – 2028 (US$ Mn)

Chapter No. 3 :    Covid 19 Impact Analysis

    3.1.    Impact Assessment of COVID-19 Pandemic, By Region
        3.1.1.    North America: Impact of COVID-19 Pandemic
        3.1.2.    Europe: Impact of COVID-19 Pandemic
        3.1.3.    Asia Pacific: Impact of COVID-19 Pandemic
        3.1.4.    Latin America: Impact of COVID-19 Pandemic
        3.1.5.    The Middle-East and Africa: Impact of COVID-19 Pandemic
    3.2     Key Strategies Undertaken by Companies to Tackle COVID-19
    3.3.    Quarterly Market Revenue by Region 2021 & 2022
    3.4.    Pre COVID-19 Market Revenue, By Region, 2016-2019 (US$ Mn)
    3.5.    Post COVID-19 Market Revenue, By Region, 2020-2028 (US$ Mn)
    3.6.    Short Term Dynamics
    3.7.    Long Term Dynamics

Chapter No. 4 :    Comic Book  Market – By Type Segment Analysis

    4.1.    Comic Book  Market Overview, By Type Segment
        4.1.1.    Comic Book  Market Revenue Share, By Type, 2021 & 2028
    4.2.    Digital
    4.3.    Non-Digital

Chapter No. 5 :    Comic Book  Market – By Format Segment Analysis

    5.1.    Comic Book  Market Overview, By Format Segment
        5.1.1.    Comic Book  Market Revenue Share, By Format, 2021 & 2028
    5.2.    Hard Copy
    5.3.    E-Books
    5.4.    Audiobook

Chapter No. 6 :    Comic Book  Market – By Genre Segment Analysis

    6.1.    Comic Book  Market Overview, By Genre Segment
        6.1.1.    Comic Book  Market Revenue Share, By Genre, 2021 & 2028
    6.2.    Science-Fiction
    6.3.    Manga
    6.4.    Superhero
    6.5.    Non-fiction
    6.6.    Others

Chapter No. 7 :    Comic Book  Market – Regional Analysis

    7.1.    Comic Book  Market Overview, by Region Segment
        7.1.1.    Global Comic Book  Market Revenue Share, By Region, 2021 & 2028
        7.1.2.    Global Comic Book  Market Revenue, By Region, 2017 – 2028 (US$ Mn)
        7.1.3.    Global Comic Book  Market Revenue, By Type, 2017 – 2028 (US$ Mn)
        7.1.4.    Global Comic Book  Market Revenue, By Format, 2017 – 2028 (US$ Mn)
        7.1.5.    Global Comic Book  Market Revenue, By Genre, 2017 – 2028 (US$ Mn)
    7.2.    North America
        7.2.1.    North America Comic Book  Market Revenue, By Country, 2018 – 2028 (US$ Mn)
        7.2.2.    North America Comic Book  Market Revenue, By Type, 2018 – 2028
        7.2.3.    North America Comic Book  Market Revenue, By Format, 2018 – 2028
        7.2.4.    North America Comic Book  Market Revenue, By Genre, 2018 – 2028
        7.2.5.    U.S. Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.2.6.    Canada Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.2.7.    Mexico Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
    7.3.    Europe
        7.3.1.    Europe Comic Book  Market Revenue, By Country, 2022 – 2028 (US$ Mn)
        7.3.2.    Europe Comic Book  Market Revenue, By Type, 2022 – 2028
        7.3.3.    Europe Comic Book  Market Revenue, By Format, 2022 – 2028
        7.3.4.    Europe Comic Book  Market Revenue, By Genre, 2022 – 2028
        7.3.5.    Germany Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.3.6.    France Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.3.7.    U.K. Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.3.8.    Italy Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.3.9.    Spain Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.3.10.    Rest of Europe Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
    7.4.    Asia Pacific
        7.4.1.    Asia Pacific Comic Book  Market Revenue, By Country, 2022 – 2028 (US$ Mn)
        7.4.2.    Asia Pacific Comic Book  Market Revenue, By Type, 2022 – 2028
        7.4.3.    Asia Pacific Comic Book  Market Revenue, By Format, 2022 – 2028
        7.4.4.    Asia Pacific Comic Book  Market Revenue, By Genre, 2022 – 2028
        7.4.5.    China Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.4.6.    Japan Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.4.7.    India Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.4.8.    South Korea Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.4.9.    South-East Asia Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.4.10.    Rest of Asia Pacific Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
    7.5.    Latin America
        7.5.1.    Latin America Comic Book  Market Revenue, By Country, 2022 – 2028 (US$ Mn)
        7.5.2.    Latin America Comic Book  Market Revenue, By Type, 2022 – 2028
        7.5.3.    Latin America Comic Book  Market Revenue, By Format, 2022 – 2028
        7.5.4.    Latin America Comic Book  Market Revenue, By Genre, 2022 – 2028
        7.5.5.    Brazil Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.5.6.    Argentina Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.5.7.    Rest of Latin America Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
    7.6.    The Middle-East and Africa
        7.6.1.    The Middle-East and Africa Comic Book  Market Revenue, By Country, 2022 – 2028 (US$ Mn)
        7.6.2.    The Middle-East and Africa Comic Book  Revenue, By Type, 2022 – 2028
        7.6.3.    The Middle-East and Africa Comic Book  Market Revenue, By Format, 2022 – 2028
        7.6.4.    The Middle-East and Africa Comic Book  Market Revenue, By Genre, 2022 – 2028
        7.6.5.    GCC Countries Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.6.6.    South Africa Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)
        7.6.7.    Rest of Middle-East Africa Comic Book  Market Revenue, 2016 - 2028 (US$ Mn)

Chapter No. 8 :    Comic Book  Market – Industry Analysis

    8.1.    Introduction
    8.2.    Market Drivers
        8.2.1.    Driving Factor 1 Analysis
        8.2.2.    Driving Factor 2 Analysis
    8.3.    Market Restraints
        8.3.1.    Restraining Factor Analysis
    8.4.    Market Opportunities
        8.4.1.    Market Opportunity Analysis
    8.5.    Porter’s Five Forces Analysis
    8.6.    PEST Analysis
    8.7.    Regulatory Landscape
    8.8.    Technology Landscape
    8.9.    Value Chain Analysis

Chapter No. 9 :    Competitive Landscape

    9.1.    Company Market Share Analysis – 2021
        9.1.1.    Global Comic Book  Market: Company Market Share, 2022
        9.1.2    Global Comic Book  Market: Company Market Share, 2022
    9.2.    Strategic Developments
        9.2.1.    Acquisitions & Mergers
        9.2.2.    New Product Launch
        9.2.3.    Regional Expansion
    9.3.    Company Strategic Developments – Heat Map Analysis

Chapter No. 10 : Company Profiles

    10.1.    Marvel Entertainment, LLC (U.S.)
        10.1.1.    Company Overview
        10.1.2.    Key Executives
        10.1.3.    Product Portfolio
        10.1.4.    Financial Overview
        10.1.5.    Operating Business Segments
        10.1.6.    Business Segment Performance
        10.1.7.    Recent Developments
    10.2.    Dark Horse Media, LLC (U.S.)
    10.3.    Image Comics (U.S.)
    10.4.    D.C. Entertainment (S.)
    10.5.    Archie Comics (U.S.)
    10.6.    IDW Media Holdings, Inc. (U.S.)
    10.7.    Akita Publishing Co., Ltd. (Japan)
    10.8.    Futabasha Publishers Ltd. (Japan)
    10.9.    Rebellion (U.K.)
    10.10.    DMG Entertainment (U.S.)

Chapter No. 11 :    Research Methodology

    11.1.    Research Methodology
    11.2.    Phase I - Secondary Research
    11.3.    Phase II - Data Modeling
        11.3.1.    Company Share Analysis Model
        11.3.2.    Revenue Based Modeling
    11.4.    Phase III - Primary Research
    11.5.    Research Limitations
        11.5.1.    Assumptions
No Methodology
No Available