Bot security provides proactive, multi-layered security which blocks and drops bad bot traffic before it can hit user network. These are various computer security threats, and the creation of these threats is the humble bot. Bad bot is utilized by the cybercriminals to take over or hack a computer. Along with that, bot security provides various benefits such as transparency regarding traffic and user behavior, protection against cyber-attacks, such as botnets. Bot security improves its security, makes website performance better for human users and valid bots, also filtering out malicious bot traffic does not cost much . Basically, bot is a software application which is programmed to perform certain tasks. Bots are automated, which run according to instructions without a human user needing to manually start them up every time.
Rising popularity of attacks such as credential stuffing attacks is expected to increase the bot security market. Also, increasing demand for effective bot security solutions to address the threats, and increasing demand for the cloud-based bot security services are the major driving factors for the growth of bot security market. Furthermore, increasing penetration of the internet through the world, this number is expected to increase exponentially in the coming years, along with, growing usage of smartphones over the web. All these factors are anticipated to boost up the market for bot security in up-coming years.
Leading companies operating in information technology industry have been working towards advanced development offering various advanced feature in bot security. In addition, lack of high-level security and concerns related to security for these software solutions along with, lack of technological awareness and effective government regulations may hamper the bot security market . Some of the key players in the market include Cloudflare, Radware, Akamai Technologies, Imperva, PerimeterX, Shape Security, AppsFlyer, SecuCloud, Citrix, Limelight Networks, and others.
Trends and Future Outlook:
- Growing technological advancement in IT sector creates the demand for the bot security.
- In May 2021, Imperva acquired CloudVector, a pioneer in API security.
- Increasing implementation of bot security solution for enabling data security, protecting cyber-attacks on online businesses.