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Increasing usage of organic essential oils due to their pure untreated form and as it provides increased health benefits such as treatment of stress and anxiety and also provide a soothing effect when inhaled or used. Migraine and headache can also be relieved with the use of organic essential oil as peppermint relieves headache due to its affect on the area, reduces inflammation, insomnia and sleep. The organic essential oils have antibiotic and antimicrobial properties, thus are resistant to bacteria and can fight infections. Thereby, there is an increased demand for organic essential oils. Additionally, due to their numerous health benefits and are chemical free containing no harmful side effects, these can be inhaled too and therefore, their utilization in different therapies such as aroma therapy among others provides beneficial results. On the other hand, organic essential oils are used at high concentrations in cosmetics to provide a calming effect as well as fragrance to different products and in most of the air fresheners and scents to provide a good environment to the user. As the oils are used during the preparation of food and beverages also for enhancing the flavors, its demand in food industry is also expected to grow during the forecast period. Furthermore, organic essential oils are used in the formation of many medicinal products due to their positive affect on the consumer’s body. And on the whole due to these factors various industries such as the food and beverage, cosmetics, perfumes. and other such industries are increasingly using organic essential oils. Thereby these factors are going to increase the growth and disposable income of the organic essential oils market globally.
Organic essential oils are available in various kinds and among them, the single oils segment held the highest share as compared to proprietary blends being more effective than the latter. The single oil may consist of a property the consumer requires but if the consumer purchases the blends, there can be preservatives and harmful chemicals added to it which may directly affect the consumer. Therefore, care should be taken to check what chemicals are added in the blends. Consumers can purchase organic essential oils through various channels, however among all the sales channel the supermarket and hypermarket held a higher share due to easy availability of all the essentials in a single place, large variety to choose from, various promotional activates are conducted which attract customers to the product at a faster rate and increased visitations on a daily basis. Thereby these factors are propelling the growth of the segment and eventually enabling the growth of the market globally. Thereby, on the whole organic essential oils are sold in different ways through different channel as different blends as well as single blends which makes it easier for a consumer to choose from based on the requirement.
Prominent companies functioning in the organic essential oils manufacturing are working towards improving the quality of organic essential oils so that it can be safe to use and more affective for the user as well as to provide enhanced affects, the companies are also processing towards innovative solutions with other products that can provide increased health benefits. Some of the prime key players of the market include doTERRA International, LLC, Young Living Singapore Pte Ltd, REVIVE Essential Oils LLC., Eden Botanicals, NHR Organic Oils, ORGANIC INFUSIONS, INC., Plant Therapy Essential Oils, Vitruvi Corporation., Rocky Mountain Oils, LLC and Public Goods.
Trends and Future Outlook:
- In April 2021, According to a report by dÅTERRA International, LLC the organic essential oils are safe even with pets in the home as they have profound healing effects. As this has been a debate for ample time the company has stated officiallly and cleared the doubts for people owning the pets.
- According to a report published in the year 2019, the organic essential oils have certain phytotherapeutic properties due to which they are used as active ingredients in the development of new medicinal products.